# Merchant Feed Readiness Checklist

This checklist is for Google Merchant Center, AI shopping platforms, and future product-feed integrations.

## Required product data

- Stable product ID
- Title
- Description
- Canonical product URL
- Image URL
- Price and currency
- Availability
- Brand
- Category/taxonomy
- Target country/language
- Shipping and return policy references

## Quality checks

- Feed URL matches canonical page URL.
- Feed price/availability matches visible page and schema.
- Variants use stable item group IDs or equivalent grouping.
- Out-of-stock and discontinued products are handled consistently.
- Images are crawlable and representative.

## Audit tier recommendation

- Lite: spot-check 3 products.
- Standard: sample 10–25 products across priority categories.
- Deep: validate 50–100+ products and import the feed for parity analysis.
